Description:

Throughout this class our group was tasked to come up with 2 campaign ideas that could be implemented specifically for Schlotzsky's. We gathered client information, background on our target market, developed a creative brief, and developed a social media plan. We came up with a "#Lotzbetter Challenge" and this was to be run on their social media platforms. I was able to learn how creative campaign ideas can be targeted for specific audiences and used on social media platforms.

Jan 2017- May 2017